August 2014 No Nonsense Marketing Newsletter

August 2014 No Nonsense Marketing Newsletter

Our August 2014 No Nonsense Marketing Newsletter is now available to download and contains lots of useful marketing information for small businesses. Content includes: – The benefits of using Twitter for growing the brand presence of a small business – How...

Campaign marketing vs one shot

You can choose from endless approaches to market your business today, websites, PPC, online display ads, print ads, workshops, webinars… to name only a few. If you are like the majority of businesses that don’t have hundreds of millions of pounds to spend...

Your business plan on the back of a beer mat

It could have been a cigarette packet but I gave up thirty years ago, whereas the beer mat is still in use (albeit a bit soggy)! To repeat what I wrote in a previous blog, “At its most basic a business plan can be two or three sheets of paper summarising where...

Minimum Wage v Living Wage – An Opportunity for Employers

I have seen and heard a lot of references made recently to the ‘Living Wage’, but probably, like most employers, I didn’t fully appreciate the difference between the Minimum Wage (NMW) and the Living Wage (LW). Unlike the NMW, which is set by the...

Do you use the 10 Business Growth Laws?

There are 10 Business Growth Laws that you should always apply if you want to increase the sales and profitability of your business. In summary, these 10 Laws are as follows :- Always use multiple marketing strategies across all 3 business multipliers * Always use...